RTHM started with a heartbeat.
The Diagnosis
RTHM founder Frank Palma was diagnosed with Wolff Parkinson White syndrome (WPW), a heart condition that disrupts the electrical RTHM of the heart. It touched every part of his everyday routine. Workouts, walks, even simple day to day movement started to feel uncertain. Something he had never once thought about suddenly demanded his full attention.
Getting His RTHM Back
Once the condition was removed, Frank felt something he hadn't felt in a long time: the freedom to move without a second thought. That moment stayed with him. He realized how easy it is to take movement for granted, and how much it means to get it back.
Turning It Into a Mission
Instead of just moving on, Frank decided to turn the experience into something bigger. RTHM was built to share that story and spread awareness, a performance activewear brand rooted in a real reminder to never take movement for granted. The name itself is a nod to the heartbeat that started it all, carried through the heartbeat and ECG inspired identity woven into everything we make.
What We Stand For
Every piece we design is built for people in motion. Training, stretching, recovering, or just getting through the day, made to perform at the highest level while carrying a deeper message: movement is a gift, not a given.
Moving Forward, Together
RTHM is more than an activewear brand. It's a movement built on a real story of resilience, gratitude, and awareness. We're committed to designing gear that keeps up with your RTHM, while helping spread the word on heart health along the way.